This video for social media highlighted enSights key offering
Video
This video was created using a montage of exising enSights branding with footage of the platform in action combined with minimalistic messaging.
Ensights
An ecosystem that boosts clean energy production
The vision
enSights set out to give renewable energy operators full visibility and control of their assets, without clunky legacy tools or vendor lock-in.
Regular posts for the LinkedIn profile of enSights were designed to alert RE asset asset owners of the benefits of enSights
Roll up banner for renewable energy trade shows
The challenge
Operators in the renewable energy space often juggle fragmented systems, scattered data, and limited insight into how their assets actually perform. The result: lost time, inefficiency, and missed opportunities.
The work
I worked closely with the founders to shape the brand’s story, voice, and market positioning—translating technical value into clear messaging.
Shaped the brand narrative and tone of voice
Created a brief to guide design and visual direction
Helped define the core audience and messaging priorities
Wrote one-pagers, landing pages, and explainer video script
The impact
The messaging toolkit and one-pagers became powerful internal tools for biz dev, helping the team better explain what they do and why it matters. The social media posts and articles significantly increased engagement on LinkedIn and led to an impressive increase in followers.
Quality testimonials from successful clients
lend legitimacy and help build FOMO.
Alon Mashkovich, CEO, Ensights
"Michael is a highly intelligent and trustworthy individual with a proven track record of success. His creativity and extensive life experience make him an invaluable asset to any team. He consistently demonstrates his ability to think outside the box and develop innovative solutions to complex problems. His dedication to his work and his commitment to excellence are evident in everything he does. I highly recommend Michael for any opportunity that requires someone who is both intellectually gifted and deeply experienced."
